Many organizations/businesses have jumped into the bandwagon to reap the rewards offered Social Media Platforms especially Twitter and Facebook. One could not but notice how grossly social media marketing is being used by 80% of them, thanks to SEOs. But fact of the matter is posting links after links is as spammy as sending emails after emails for link exchange. Whereas latter could result in suspension of domain, the former doesn't have any visible impact on the domain.
The impact of spamming on Facebook or Twitter is on the brand/reputation of a business which could have a rather significant impact. Social media is an extension of brand building and management. Most of the organizations/businesses just keep posting links of various product/packages and services which they offer. Does it help? Not at all.
Social Media Marketing: A beginners guide to effective social media strategies and successful SMO campaigns on Twitter and Facebook
No comments :
Post a Comment